I am trying to plan way ahead for 2026 because I'm finally gonna pull the trigger on a full video rig upgrade. Ive been looking at B&H because their selection is just better than most places near me but I'm super confused about their actual start time for Black Friday. I read on a few deal tracker sites that they usually start the Sunday before Thanksgiving, but then I saw a older thread saying they don't actually drop the real heavy hitters until Thursday night or even Friday morning. Plus their store hours are always so specific with the holiday closures and Shabbat so I dont know if that messes with when the website actually updates the prices. I dont want to miss out because things go out of stock so fast.

Im trying to stick to a budget of around $3,500 for a new Sony body and maybe a G-Master lens. Here is what Im looking for:

• Needs to be the latest video-centric tech available by then
• Fast shipping to Oregon because I have a shoot the first week of December
• Has to be an authorized dealer for the full warranty

Does anyone know if they do like a midnight eastern time launch or if it's just random? I dont want to be refreshing the page at 3 AM if the deals dont actually go live until they open the physical store in NYC...